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AirAsia’s Tony Fernandes Talks Digital Transformation in Exclusive Skift Interview

Harry Murphy/RISE via Sportsfile  / Flickr.com

AirAsia Group CEO Tony Fernandes thinks the strength of the Group’s brand can help it pivot into a digital lifestyle company. Harry Murphy/RISE via Sportsfile / Flickr.com

Skift Take: With the closure of its operation in Japan and rumblings about selling its stake in India, AirAsia Group will have to renews its focus on core markets in Southeast Asia. But while the airline operation turns inward, the group’s e-commerce operation is gambling on expansion.

— Dennis Schaal

Read the Complete Story On Skift


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