Skyscanner Shows Tenacity to Overcome Challenges Selling Airline Tickets on Mobile
Why is shopping for flights on mobile devices much harder than for TVs and clothes? A few reasons. Skyscanner may be delivering fixes soon, though the industry has promised fixes for years.
Choice Hotels Goes Deeper on U.S. Job Cuts Amid Longer Recovery Expectations
Choice Hotels’ permanent job cuts show even companies that rely more on the rapidly recovering drive-to, leisure travel segment aren’t immune to coronavirus’ negative business impact.
Expedia to Deliver Early Payday to Private Equity Investors
It’s no accident that Expedia Group disclosed improved booking trends on Monday, and then announced a senior notes offering to refinance the company’s private equity debt a day later. Hey, whether you are a homeowner or a giant online travel company, a good refinancing deal can be smart and hard to resist.
Skift Report: A Data-Driven Look at Hospitality’s Recovery
The Covid-19 crisis is creating an unprecedented challenge for the hotel industry. Despite the challenges, there’s also a growing feeling of resolve emerging from executives, employees and stakeholders: what steps will those in the industry need to take to place it on the path to recovery?
Vacation Rental Brand Vrbo Emerges as Expedia Star With Pandemic-Era Bookings
Vrbo has been in the right place(s) at the right time, somewhat reversing a very challenged 2019. Is the changed trajectory a momentary blip in the throes of a pandemic, or will it be sustainable?
Skift OTA Summit Preview: Evolving the OTA Advertising Playbook for a New Era
Online travel agencies, like many other sectors of the travel industry, have been hard hit by the effects of Covid-19. In this preview for our upcoming Skift OTA Summit on July 23rd, we speak with Criteo’s Lisardo Ruiz about the surprising role that smart advertising strategies will play in helping put OTAs on the path to recovery.
Paris Tour Guides Protest Outside Louvre Over Lack of Support
This protest shows that despite state intervention, there’ll always be situations where the help doesn’t trickle down far enough. Such a high-profile demonstration will likely get the attention of a government hoping for as smooth a reopening as possible.
Optimize Your Hotel Website’s Key Pages To Boost Engagement & Direct Bookings
Before we jump into which pages your hotel website needs and how to write them, let me answer a question you may have: why bother revisiting your hotel website copy? There’s a simple answer: Your website is like your hotel’s online calling card and it’s your key to getting more commission-free direct bookings. Leverage it […]
The recent coronavirus outbreak has not been kind to the hotel and tourism industries. Shelter in place orders, social distancing, and travel restrictions have essentially kept guests away. Everyday life has been changed, vacation plans and corporate travel has been put on hold. Hotel chains wanting to remain relevant essentially had to rethink their business […]
Marketing Your Hotel Online During Coronavirus Closures & Beyond
Jazz Bovill of Arise explores how online marketers in the hospitality industry can accept the “new normal”, plan for the future and make the most of hotel closures during the COVID-19 pandemic. Introduction In the space of two months, the hospitality industry has changed beyond recognition. Following government guidelines on coronavirus, hotels, restaurants, pubs, cafes […]